The 80/20 rule in social media marketing is a powerful concept that can make a significant difference in your approach to engaging with your audience. This rule suggests that 80% of your social media content should be focused on providing … Read More

Doing social media marketing on your own can be a cost-effective approach for mortgage and real estate professionals, especially small groups or individuals with limited budgets. By handling social media tasks yourself, you can save on the fees you’d otherwise … Read More

Most sales professionals have websites and other online tools to help generate leads and sales. One of the challenges is getting your prospect clients to use them. How can you increase the use of your online tools? Answer: Add Calls … Read More