The 80/20 rule in social media marketing is a powerful concept that can make a significant difference in your approach to engaging with your audience. This rule suggests that 80% of your social media content should be focused on providing … Read More
How To Stand Out On Social Media
Every Tom, Dick, and Harry seems to be online these days, right? But what makes someone’s social media presence like a beacon in the fog? Here are some ideas: Your posts should have clear intentions, directions, and offerings to your … Read More
Niche Targeting: Using Social Media Marketing to Attract Your Ideal Mortgage Borrower
In today’s competitive mortgage lending landscape, it’s essential for lenders to adopt targeted marketing strategies to attract their ideal borrowers. Niche targeting is a powerful approach that allows mortgage lenders to focus on a specific group of potential borrowers who … Read More