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social media content

The 80/20 Rule For Social Media

The 80/20 rule in social media marketing is a powerful concept that can make a significant difference in your approach to engaging with your audience. This rule suggests that 80% of your social media content should be focused on providing … Read More

When to Outsource Social Media Marketing

Doing social media marketing on your own can be a cost-effective approach for mortgage and real estate professionals, especially small groups or individuals with limited budgets. By handling social media tasks yourself, you can save on the fees you’d otherwise … Read More

How To Increase Traffic To Your Online Tools

Most sales professionals have websites and other online tools to help generate leads and sales. One of the challenges is getting your prospect clients to use them. How can you increase the use of your online tools? Answer: Add Calls … Read More

Content Marketing Tips For Mortgage and Real Estate Professionals

Content Marketing Tips For Mortgage and Real Estate When it comes to content marketing for mortgage, real estate and title insurance professionals, it’s essential to craft strategic and engaging content that resonates with your target audience. By leveraging the power … Read More

What Is The Best Shareable Content?

What Is The Best Sharable Content? Infographics. Infographics are visual representations of information and knowledge that are designed to convey ideas or concepts in a clear and concise way. The image below is a great example of an infographic. You … Read More

social media marketing

How to Increase Sales Through Social Media Marketing

Understanding a customer’s journey through the sales funnel is essential for reaching your company’s sales goals. A major part of the sales funnel today that wasn’t present several years ago is social media. Consumers look for social media content to … Read More

social media strategy

Hashtags are More Valuable Than You Think

Hashtags are arguably the most overused element in all of social media. The average person will use random hashtags that sound good, are funny, and sometimes not relevant at all. As a small business owner, though, it’s important to understand … Read More

social media marketing for small business

4 Small Business Social Media Marketing Tips

As a small business owner, you may have heard about the power of social media to help you grow your business. However, simply posting social media content frequently isn’t enough to give you new customers and improve your bottom line. … Read More

social media strategy

Which Social Media Metrics Should You Track?

The social media content you post for your business can either work for you or against you. The tricky part about developing a social media strategy is you often don’t know what will be most effective until you try a … Read More

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